Global Issues In Business And Society

Running head : GLOBAL ISSUES IN BUSINESS AND SOCIETY[Author s Name][Tutor s Name][Class]AbstractThe flattening realnesswideization has taught low-toned companies to act as plumping . As a result , big companies learn how to act as small firms planetaryization substantially expands capabilities , and capabilities create intentions . The flattening world changes geopolitical humor and supports non-democratic and of Thomas Friedman s book The World Is FlatFlattening requires that big act as small and small act as bigThe flattening globalized world requires that companies alter to bleak economic environment and acquire unseasoned trade skills . Friedman (2006 writes that one way big companies learn to flourish in the flat world is by learning how to act real small by enabling their customers to act really big . However , in these complicated globalization processes small companies should withal learn how to act big , and to stretch their business surgical procedure across the globe . These interconnected economic and political processes upset business into a new kind of human bodily function Business entities of different forms become globally individualized they perform the greatest amount of customers worldwide without breaking their individuality . Global customized business approaches are created as a result of innovative economic flattening . It does not matter whether Starbucks creates nineteen thousand types of burnt umber , or whether McDonald s expands its performance worldwide . The flattening world has formed the new self-directed consumers , and to satisfy them all , the companies need to learn new customized approaches , and to combine them with global thinkingCapabilities create intentionsThe flattening globalized world creates huge capabilities . In the 11th chapter of his book , Thomas Friedman writes that capabilities create intentions . If we create an meshing where people can open an online store and have global suppliers , global customers , and global competitors , they will open that online store or bank or bookshop (Friedman , 2006 .

The flat world requires that we good think how we will use new flattened capabilities for the sake of globalization . In this context , these new capabilities cause the devil-fold force play . On the one hand , new capabilities generate positively charged intentions (e .g , cell phones improve communication between people . On the other hand , new capabilities generate negative sociable attitudes (e .g , cell phones are used to take pictures of naked women in a fitness club and to e-mail them around the world - Friedman , 2006 . When flattening creates capabilities , it does not create the distinction between good or bad intentions . As a result , globalized world polarizes the two opposite sides of one globalization progressFlattening changes geopolitics The disadvantage of being in a flat world is that despite all the pleasant engagements and stuff and the exit barriers that you have , every customer has denary options , and so the sense of responsibility you have [ .] is a lust for self-preservation (Friedman , 2006 . This self-preservation is another aspect of geopolitics today . Flattening has offered the new economic stimuli for the countries to debar military conflicts . Under the...If you want to get a bounteous essay, order it on our website: Orderessay

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