and Wachovia| 4| Buyers Needs and Requirements| Safety, Efficiency, eon saving, customer satisfaction, and availability| 6| Pace of Technological Change| Technological change is effecting rapidly as new features atomic number 18 introduced. Like Internet Banking, Phone Banking, Wireless Banking, Call Centres, and atms.| 7| Degree of reaping Differentiation| The degree of specialty is high in the banking industry. The first product differentiation took direct in the 80s when debit card was introduced which brought a new differentiation in the plastic money. | 8| Product Innovation| Transfer from paper to plastic money.Along with that transfer from brick and plaster bank to internet barrier.| 9| Economies of Scale| To become address effective they must shift their call centres in countries which has bald-faced labour. Because in 2003 survey by the business... If you want to get a full essay, order it on our website: Orderessay
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