Southwest

CURRENT MISSION, GOALS AND STRATEGIES southwestern United States Airlines billing statement is the following (taken from www.southwest.com): The mission of southwesterly Airlines is dedication to the highest choice of Customer Service delivered with a sense of warmth, friendliness, individual pride, and Company Spirit. To Our Employees We be committed to bequeath our Employees a stable work on environment with equal opportunity for learning and personal harvest-home. Creativity and innovation are encourage for improving the effectiveness of Southwest Airlines. Above all, Employees will be provided the same concern, respect, and caring attitude within the organization that they are expected to share externally with every Southwest Customer. Southwests mission statement is brief and to the point. However, it lacks many of the components of a earnest mission statement. It does not address who its customers are, where the firm competes, whether the social club is technologically current or not, whether the company is committed to long-term growth and financial health, and whether the company is responsive to social community, and environmental concerns. What it does address, however, is the companys philosophy, its self-concept, and concern for employees.

The companys distinctive competence is that it provides high quality services while being friendly, warm and engaging in the companys spirit and pride. Southwest is also very concern for its employees. It believes that employees should come first before customers, and if the employees are trained decent and are put in a stable work environment, Southwest believes that the concern and care it shows for its employees will transfer all over to the customers through the employees. As for products and services that Southwest provides, it only provides dodging services, therefore, you can imply from the name that that is what Southwest does. A to a greater extent effective mission statement should address what kind of customers Southwest Airlines... If you want to get a full essay, order it on our website: Orderessay

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