M.Sc. INTERNATIONAL BUSINESS
INTERNATIONAL intentness ANALYSIS - ill 22
jumpstart SEMESTER MAY 2001
ANALYSIS OF THE
EUROPEAN wind TURBINE INDUSTRY
AUTHORS
GennanSenosiain Stephen Whittle HannuLamp JonasLautrup
instill PETERLOTZ
ADVISOR NIELS PETERJENSEN
001
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Wind Turbine Indus
International Indus
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TABLE OF CONTENTS
EXECUTIVE succinct
1.1 of import QUESTION ,
6 9
1.
INTRODUCTION
1.1,1 1.2 1.3
HYPOTHESIS DELIr1IT A TION METHODOLOGY
9 10 11
1.3.1DATA 1.3.2THEORY USED 1.3.2.1THE expression CONDUCTPERFORMANCE PARADIGM 1.3.2.2PORTERS FIVE FORCES 1.3.2.3OTHERTHEORIES AND FRAMEWORKS 2. DEFINITION OF THE INDUSTRY 2.1. THEORETICAL DISCUSSION 2.2. THE SECTOR 2.3. THE INDUSTRY 2.3.1PRODUCTS 2.3.1.1PRODUCTCHARACTERISTICS 2.3.1.2OCCASION FOR USE 2.3.2SUBSTrruT efficacy 2.4 MAIN MARKETS 2.5 PARTIAL CONCLUSION 3. COMPANY DESCRIPTI ONS 3.1 SIGNIFICANT COMPETITORS 4. strategical MAPPING
12 12 13 14 16 17 17 19 20 20 20 21 21 22 22 23 23 26
IB 22 Ma
Wind TurbineIndus
International Indus
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5. BASIC
5.1.1
CONDITIONS
.. ............ ... .
29
TECHNOLOGY
29 30 30 31
32 32
5.1.1.1Principle oj operation 5.1.1.2Themodernwind turbine
5.1.1.
3 FUTURETECHNOLOGYMOVES..........
5.1.4 PRODUCT 5.1.4.1 Learning DURABILITY Curve
.....,..,...,...,.., ,..,.,
5.2 SUPPLY locating SUBSTITUTABILITY
5.3 DEMAND SIDE BASIC CONDITIONS
32
32 32 33
5.3.1 PRICE ELASTICITY 5.2.2 SUBSTITUTES 5.3 SUMMARY OF BASIC CONDITIONS
34
6.1PUBLIC constitution 6.1.1GLOBAL POLICIESON CLIMATE CHANGE
,
35
37
38 40 44 47 49 50 52 57
6.1.2 ENERGY POLICY AND ONGOING DEREGULATION OF THE ELECTRICITY MARKET OF nIE
EU
6.1.3 SUPPORT WIND POWER TO AND OTHERRENEWABLES THE EU IN
6.1.4SUPPORT SCHEMESTO WIND ENERGY BY EU MEMBER COUNTRIES 6.1.5IMPACT OF GOVERNMENT POLICY ON THE INDUSTRY STRUCTURE 6.2 SUMMARY OF PUBLIC POLICY 7.1 MARKET...If you want to get a full essay, order it on our website: Orderessay
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